Want to get in front of an engaged audience? Do you attend live industry events? In this article, you’ll discover how to use live blogging to attract and connect with event attendees. Why Live Blogging? Live blogging is a great guerrilla marketing tactic. It can help you grow your following and voice in the media, […]
The cannabis industry faces many legal challenges, but it now has an unbeatable marketing message.
If you keep marketing the same way you have in the past, you’ll keep getting the same results. Try something different.
When it comes to working smarter and not harder, you know the conventional wisdom: Manage your time, take breaks, get enough sleep, tackle the big projects when you feel the most focused, and the list goes on. You know all this stuff, but why is it so hard to act on it? And even if you […]
For strategic advantage and breakthrough innovation, build diverse teams that take an empathetic view of the customer experience.
Is your company and its marketing approach ready to change and adapt to new information?
My guest today is a New York Times bestselling author, as well as a speaker, blogger, and recognized expert on the topic of happiness. A happiness expert? Oh yes, there is such a thing. Gretchen Rubin takes the topic very, very seriously. She put her Yale education to work with the goal of finding out systematic ways […]
My quarter one has felt chaotic. I felt scattered. Everything except time to create content was dictating my life. It was time for a new approach to my schedule. I know you feel me here. I needed a die-hard plan to make time for what drives my business forward. I needed a content creation RITUAL. […]
10 steps to tapping into the fun of social media, try gamifying your marketing strategies by running a contest on Instagram.